Craving a sweet taste of Japan? Look no further! Warabimochi Kamakura, the brand behind the viral twist on a traditional Japanese dessert, has officially opened its doors in the Philippines. Located at SM Mega Fashion Hall in Mandaluyong, this dessert haven invites Filipino food lovers to experience the magic of Warabimochi in a whole new way.

For those unfamiliar, Warabimochi is a traditional Japanese snack made from bracken starch, known for its delicate, jelly-like texture. Traditionally dusted with roasted soybean flour and drizzled with syrup, it’s been a beloved treat in Japan for generations. Warabimochi Kamakura takes this classic snack and reimagines it with modern flair, blending it with exciting flavors that make it irresistible.

What sets Warabimochi Kamakura apart is its unique twist on the beloved snack. The brand has taken Warabimochi and paired it with refreshing drinks in flavors like Matcha, Strawberry, Hojicha, and even Lemonade. Imagine sipping on a creamy, frothy matcha drink, each sip accompanied by chewy Warabimochi bits for that perfect texture contrast. It’s a treat for both the eyes and the taste buds!

Warabimochi Kamakura has become a global sensation with over 50 locations worldwide, from Singapore and Hong Kong to the USA and South Korea. The Philippines is now part of this growing list, and it’s no surprise why: Warabimochi’s smooth, melt-in-your-mouth texture and subtle sweetness perfectly complement the Filipino palate, known for its love of refreshing snacks and unique food experiences.

“Filipinos are known for their vibrant food culture, and we’re excited to bring Warabimochi to this dynamic market,” says Victoria Riingen, General Manager of Warabimochi Kamakura Philippines. “We believe our commitment to quality and innovation will make Warabimochi an instant favorite here.”

When you visit the store, don’t miss their signature Warabimochi flavors, such as the classic Kinako and Matcha Warabimochi, each one a perfect balance of chewy, sweet, and savory goodness. The drink menu is equally tempting, with options like Matcha Lemonade offering a refreshing and delightful pairing to the chewy dessert.

For those ready to indulge, head to Warabimochi Kamakura at 3F SM Mega Fashion Hall and treat yourself to an unforgettable experience. Follow @kamakura_philippines on Instagram for the latest updates.